Pikolo Akademi.
Transforming Education into an Adventure.
Pikolo Akademi is an innovative and immersive educational institution located in Yalova, Turkey. Built on the philosophy of “learning by living,” Pikolo Akademi provides a multilingual, experiential learning environment that nurtures curiosity, independence, and confidence in every child.
The goal of this branding project was to create a playful yet sophisticated identity that reflects the academy’s unique educational approach while capturing the essence of childhood exploration, growth, and adventure.
The Challenge
Pikolo Akademi needed a brand identity that resonated with parents, educators, and children alike. The brand had to:
Communicate trust, warmth, and innovation while maintaining an elegant and premium feel.
Visually represent the philosophy of experiential learning and multilingual education.
Create an engaging mascot and visual identity that children would love and connect with.
1. Brand Identity Development
Logo Design: A welcoming and dynamic logo that balances playfulness with professionalism, ensuring it appeals to both parents and young learners.
Mascot Creation: Pikolo the Giraffe—a symbol of vision, growth, and exploration, reinforcing the academy’s philosophy of reaching new heights in learning.
Color Palette: A blend of warm, natural tones to reflect comfort, creativity, and organic learning experiences.
Typography: A mix of playful yet elegant typefaces that enhance readability while maintaining a premium feel.
2. Brand Positioning & Messaging
Why Pikolo? The name “Pikolo” (derived from the Italian word for “small”) symbolizes small beginnings leading to great achievements—a perfect reflection of the academy’s mission.
Core Values: Curiosity, Independence, Confidence, and Growth.
Tone of Voice: Warm, inspiring, and encouraging—crafted to speak to both parents and children, making education feel like an adventure.
3. Visual & Digital Application
Branded Materials: Designed playful yet elegant brochures, signage, and learning materials to reinforce the academy’s identity.
Website & Digital Presence: A user-friendly, engaging website showcasing Pikolo Akademi’s curriculum, values, and philosophy, creating an inviting experience for prospective families.
Social Media Strategy: Developed content that highlights the academy’s immersive learning approach, student success stories, and community engagement.
The Solution
A holistic branding strategy was developed to position Pikolo Akademi as a modern, high-quality educational institution while celebrating the joy and wonder of childhood learning.
The Impact
The branding of Pikolo Akademi successfully established it as a premium, forward-thinking institution in the education sector. Parents are drawn to its philosophy and nurturing environment, while children feel excited and inspired to learn in a space that values their individual growth and curiosity.
Final Thoughts
Pikolo Akademi is more than a school—it’s a place where young minds shine, explore, and grow. Through strategic branding, storytelling, and design, we have created a brand that captures the magic of learning and sets the foundation for future success.
Ethereal Borealis is a creative agency specializing in digital marketing strategy, brand identity, and UI/UX design.
Services
Quick Links
Get In Touch
Kingdom of Bahrain
- Email: [email protected]
- Phone: +973-33133583
- Hours: Sun-Thu 9:00AM - 5:00PM